New Haven Business Leaders "Locked Up" For Having a Good Heart

New Haven, Conn., July 26, 2010 – Over 150 local business leaders will be heading to “jail” on Thursday, August 5th from 11 a.m. until 2 p.m. at Café Goodfellas in order to raise their “bail” for the Muscular Dystrophy Association (MDA).

Community business leaders will be arrested at their place of business and transported to Café Goodfellas, located at 758 State Street in New Haven, to serve their time at the local MDA Lock-Up. At Café Goodfellas, the “jailbirds” will be served complimentary “jail” food while they each attempt to raise at least $3,200 in bail money.

Last year local “jailbirds” raised over $36,000 in bail money, all of which went towards the fight against neuromuscular disease. This year the local MDA has set a goal to raise $63,000 at the event.

This is also the first time the New Haven Lock-Up has been designated a Telethon Lock-Up Event. This is the last lock-up event before the local broadcast of the annual Jerry Lewis Labor Day Telethon live from the Mohegan Sun on Monday, September 6th. This means that any donation of $250-$499 will be awarded a Silver Star, any donation of $500 or more will be given a Gold Star. These “stars” will be featured on the live local broadcast by Fox 61.

MDA is the nonprofit health agency dedicated to curing muscular dystrophy, ALS and related diseases by funding worldwide research. The Association also provides comprehensive health care and support services, advocacy and education. The majority of contributions to MDA come from individual donors.

For more information on this event please contact Kristine Cohen at kcohen@mdausa.org or (203) 248-6500 or Jen Ksiazek at jksiazek@mdausa.org or (203) 248-6500.